Personal data processing policy

This Personal Data Processing Policy (the “Policy”) governs the procedure for collecting, storing, using, and protecting the personal data of users of the website https://sb.sale (the “Website”), operated by Sell bai World LLC (the “Operator”).

1. General provisions

The Policy has been developed in accordance with the Law of the Kyrgyz Republic “On Personal Information” and other regulations governing personal data processing, and also takes into account international data protection requirements (including GDPR for users from the European Economic Area).

By using the Website, registering, placing an order, subscribing to newsletters, or sending messages, the user confirms that they have ознакомился with this Policy and consent to the processing of their personal data under the terms described below.

2. Personal data operator

3. What data we collect

The Operator may collect and process the following categories of data:

• Identification data: full name, date of birth, gender.
• Contact data: email address, phone number, delivery address.
• Account data: login, password (encrypted), social network profile identifier when authorizing through them.
• Payment information: settlement details, order and payment history. The Operator does not store full bank card numbers — they are processed by a certified payment provider.
• Technical data: IP address, device type, browser, operating system, visited page data, cookies, and similar identifiers.
• Behavioral data: search history, favorite products, reviews, correspondence with sellers and support.

4. Purposes of data processing

The Operator processes personal data for the following purposes:

• registration and identification of the user on the Website;
• placement, processing, and delivery of orders;
• payments and refunds, including acceptance and processing of international transactions;
• communication with the user: order status notifications, responses to inquiries, technical support;
• marketing mailings and personalization of offers — only with user consent;
• improving Website performance, traffic analytics, and user behavior analysis;
• fraud prevention and information security;
• compliance with the legislation of the Kyrgyz Republic.

5. Legal grounds for processing

• user consent to personal data processing;
• performance of a contract to which the user is a party (public offer);
• fulfillment by the Operator of obligations provided by law;
• protection of the legitimate interests of the Operator and third parties.

6. Transfer of data to third parties

The Operator does not sell personal data. Data transfer to third parties is carried out only to the extent necessary for providing services, including:

• marketplace sellers — for order processing;
• payment providers and banks — for settlements;
• delivery services — for transferring goods to the recipient;
• analytics services (Yandex.Metrica and similar) — in anonymized form;
• government authorities — in cases provided by law.

7. Data storage and protection

Personal data is stored electronically on protected servers. Only authorized employees of the Operator and partners bound by confidentiality agreements have access to the data. Technical and organizational protection measures are used: encrypted connection (HTTPS/TLS), password hashing, access control, backups, and activity logging.

The storage period of personal data is determined by the purpose of its processing, but not longer than necessary to achieve such purpose or as required by law.

8. User rights

The user has the right to:

• receive information about the processing of their data;
• request clarification, blocking, or deletion of data if it is incomplete, outdated, or processed in violation;
• withdraw consent to data processing;
• receive a copy of their personal data in a machine-readable format;
• appeal the Operator’s actions to the authorized public authority.

To exercise your rights, send a request to info@sb.sale. A response is provided within the period established by law.

9. Cookies

The Website uses cookies and similar technologies. Details are available in the Cookies policy.

10. Policy changes

The Operator may amend this Policy. A new version enters into force from the moment it is published on the Website. We recommend periodically checking the current version of the document on this page.

11. Contacts

For any questions related to personal data processing, contact info@sb.sale.